Elvaretta, D. and Roslina, R. 2025. The Influence of Green Brand Positioning, Attitude, and Green Brand Knowledge on Purchase Intention of Mineral Botanica Products: (A Study on Consumers in Bandar Lampung). International Journal Of Education, Social Studies, And Management (IJESSM). 5, 2 (Jul. 2025), 1179–1194. DOI:https://doi.org/10.52121/ijessm.v5i2.840.