International Journal Of Education, Social Studies, And Management (IJESSM) https://lpppipublishing.com/index.php/ijessm <p>International Journal of Education, Social Studies, and Management (IJESSM) is an international journal published based on studies covering education, social and management. Articles in the form of published journals have gone through the stages of the IJESSM journal provisions, for that each author is expected to understand the scope, template and publication ethics that exist in this journal.</p> en-US Wed, 04 Sep 2024 15:31:13 +0000 OJS 3.2.1.2 http://blogs.law.harvard.edu/tech/rss 60 Implementation of Teacher Interpersonal Communication on Student Behavior Changes https://lpppipublishing.com/index.php/ijessm/article/view/288 <p>This study discusses the Implementation of Teacher Interpersonal Communication on Student Behavior Changes. Communication is an important thing in human life. Of course, positive communication behavior is very important for the formation of student personality and has a very big influence on the success of their education. Student communication behavior has a big psychological influence on learning activities. With the attention of teachers, students will be more active and more enthusiastic in learning because they know that they are not the only ones who want to progress. Because, the good and bad achievements achieved by children will affect them and their further educational development. The method used in this study is using a qualitative method, by interviewing the relevant sources and also conducting observations at the destination. And the results obtained from this study are that interpersonal communication between teachers and students has gone well and can change student behavior for the better. Teachers can do this by communicating in depth with these students, namely by listening actively and not judging students with the aim of knowing and understanding the student's perspective.</p> Mujhirul Iman, Nurul Sufni, Eka Julia Putri, Syahfira Amanda Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/288 Thu, 05 Sep 2024 00:00:00 +0000 The Effect of Business Risk, Company Size, Investment Decisions, Board Size, Profitability on Capital Structure in Property and Real Estate Companies for the Period 2018 - 2022 https://lpppipublishing.com/index.php/ijessm/article/view/400 <p>This study aims to determine the impact of Business Risk, Firm Size, Investment Decisions, Board Size, and Profitability on Capital Structure in property and real estate sector companies listed on the Indonesia Stock Exchange. This study used a sample of 12 companies during the period 2018 - 2022 with a total of 60 data. In this study there are research methods which include Descriptive Statistics, Classical Assumption Test, Multiple linear regression analysis, T test, F test, and Coefficient of determination. Based on the results of the research analysis, it shows that the business risk, investment decision, and profitability variables have a negative and significant effect on the capital structure. Company size variable have no significant influence on capital structure. While the board size variable has a positive and significant effect on capital structure.</p> Natalia Angela Kamaluddin, Amin Wijoyo Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/400 Thu, 05 Sep 2024 00:00:00 +0000 Artificial Intelligence Enhanced Learning Management System: Supporting Merdeka Belajar-Kampus Merdeka (MBKM) at a State University in Indonesia https://lpppipublishing.com/index.php/ijessm/article/view/414 <p>This research aims to develop an e-learning system integrated with ChatGPT in enhancing students' learning outcomes within the Merdeka Belajar Kampus Merdeka (MBKM). By adopting the Analyze, Design, Develop, Implement, and Evaluate (ADDIE) approach, this study indicates a remarkable 80% satisfaction rate among users of the e-learning platform. Despite focusing on the e-learning development stage and content preparation, there remains an avenue for further investigation, specifically in the realm of classroom action research. The implementation of this e-learning portal stands as a significant milestone in educational technology, emphasizing accessibility, adaptability, and cost-efficiency, offering a durable platform for educational content. User feedback underlines the success of this development, endorsing its continued usage and potential for further advancements. This research not only addresses the immediate effectiveness of integrating ChatGPT into e-learning but also showcases the potential for continual enhancement and the ongoing evolution of educational technologies within the MBKM initiative at Universitas Sembilanbelas November Kolaka.</p> Lina Anisah, Hendri Yawan, Marhamah Marhamah Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/414 Thu, 05 Sep 2024 00:00:00 +0000 Analysis of Leading Sectors Supporting Agriculture through the LQ and Shift Share Approaches in Sumatera https://lpppipublishing.com/index.php/ijessm/article/view/420 <p>This study analyzes the economic impact of agriculture on Sumatra's regional growth from 2018 to 2022, employing quantitative descriptive methods and data from the Provincial Central Statistics Agency (BPS). By utilizing Location Quotient (LQ), Dynamic Location Quotient (DLQ), and Shift Share (SS) analyses, the research identifies key agricultural sectors contributing to economic development. Results reveal that plantation crops, forestry, fisheries, and agricultural services are significant contributors, with Riau Province showing the highest relative contribution. Cluster analysis categorizes sectors into four groups, with plantation crops and agricultural services in the second cluster. Sumatera Utara and Riau demonstrate stable economic growth. The study suggests enhancing productivity, expanding export markets, and improving infrastructure and innovation for less significant sectors. Future research should explore non-basis sectors and successful case studies to provide deeper insights into sectoral performance and economic impact.</p> Icha Khoirunnisa, Arivina Ratih, Ukhti Ciptawaty, Heru Wahyudi, Asih Murwiyati Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/420 Sun, 08 Sep 2024 00:00:00 +0000 Redefining Da'wah Management Graduate Competencies in Islamic State Universities https://lpppipublishing.com/index.php/ijessm/article/view/426 <p>This study aims to provide a redefinition of the competence of da'wah management graduates. These competencies are rearranged based on the work needs in Hajj and Umrah travel companies. The results of this study indicate that these competencies can be explained through the MTEC model, namely Managerial, Technology, Ethics, and Communication. With this competence, the education and employment sectors can link and match. Thus increasing the absorption of graduates in the job market and making it easier for companies to get quality human resources.</p> Guruh Sugiharto Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/426 Sun, 15 Sep 2024 00:00:00 +0000 Application of Product Branding to Increase the Effectiveness of MSME Marketing (Mangrove Drinks and Onion Chips) in Kwala Langkat Village https://lpppipublishing.com/index.php/ijessm/article/view/431 <p>In the era of globalization in marketing communications, there are many strategies that can be used, one of which is product branding, namely the strategy or process of building a unique identity and value for MSME products. So it can be differentiated from other competitors and attract consumer interest. This research article aims to analyze product branding in increasing the marketing effectiveness of MSMEs in Kwala Langkat Village. The results of this research show that the application of logos, slogans and product packaging has a big impact on sales of mangrove drink products and onion chips in Kwala Langkat Village; awareness of the residents of Kwala Langkat Village to play a full role in improving branding on products sold to become products that are ready to compete and attract consumers; Product branding is the right strategy and increases the effectiveness and competitiveness of MSMEs in Kwala Langkat Village.</p> Achmad Ramadhan, Ananda Aditya Sari Harahap, Nurul Amanda Khairani Lubis, Rizka Tri Andini, Anita Purnama Sari, Siti Aini Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/431 Sat, 21 Sep 2024 00:00:00 +0000 Empowerment of Village Communities Through the Development of MSMES Based on Mosquito Spray Products https://lpppipublishing.com/index.php/ijessm/article/view/447 <p>This research explores strategies for empowering village communities through the development of Micro, Small and Medium Enterprises (MSMEs) with a focus on anti-mosquito spray products. The aim of this research is to increase the economic capacity and production skills of village communities through sustainable MSME initiatives. The methods used include technical training on making anti-mosquito spray, providing equipment and raw materials, as well as marketing support to expand market reach. It is hoped that the results of this program will increase the income and welfare of village communities, as well as provide solutions to health problems caused by mosquitoes. By empowering village communities through the development of MSMEs, it is hoped that economic independence will be created and a sustainable quality of life will be improved.</p> Aina ul Mardiyah Ray, Nurhanifah Nurhanifah, Indra Naposo Harahap, Icha Natasya Aulia, Sastri Dalila Siregar, Zelma Azahra Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/447 Sun, 13 Oct 2024 00:00:00 +0000 Strengthening the Local Economy Through Empowering Shrimp Production (Product Packaging Design Ideas) https://lpppipublishing.com/index.php/ijessm/article/view/433 <p>UKM (Small and Medium Enterprise-based Terrace) is one of the efforts that plays an important role in the development of the local economy. Especially in the coastal areas of Ivory Coast Village. kecepe shrimp, as the main raw material, have high economic value and large market potential because it is used in various traditional cuisines. . In addition, unique and interesting packaging designs are also one of the attractiveness and innovations for these porch products. The purpose of this study is; a). To find out the materials and process of making shrimp paste kecepe, and b) products. To provide new packaging design innovation. The research method used in this study is descriptive qualitative, with the type of research method, namely the fenomenologis study with the intention of observing and seeing the data directly and the suitability of the situation that occurs. Data collection techniques are carried out with interviews, observations and documentation. The data sources used are primary data, with research subjects, namely home industry players on the porchi and research objects, namely local shrimp products. The data analysis used is data reduction, data presentation and drawing conclusions. The results show that the ingredients and process of making terraces consisting of kecepe shrimp, water and rough salts through the preparation stages of kecepe shrimp, washing, drying, kissing, fermmentasi and printing and packaging. The results also show that compelling and unique packaging designs can increase sales and avoid product claims by irresponsible parties.</p> Arlina Arlina, Hafizh Prayoga, Hamdani Hamdani, Syifa Aramitha Lubis, Luthfie Budie Andika Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/433 Sun, 13 Oct 2024 00:00:00 +0000 The Influence of Service Quality and Customer Satisfaction on Customer Loyalty of BCA Mobile in Bandar Lampung https://lpppipublishing.com/index.php/ijessm/article/view/442 <p>PT. Bank Central Asia, Tbk, founded in 1957, is one of the largest private banks in Indonesia today with an asset value of 1,408 trillion rupiah with a net profit of 48.6 trillion rupiah. The results of the Bank Service Excellence Monitor (BSEM) survey conducted by Marketing Research Indonesia (MRI) in the 2020-2021 edition produced data that BCA Mobile was ranked second and the 2023-2024 edition was ranked fifth in the 10 best mobile banking performances in Indonesia. The problem in this research is that there has been a decline in BCA Mobile's performance followed by many complaints about the use of the BCA Mobile application, which has become a trending topic on the X social media platform (Twitter). BCA Mobile must attention to this so that customers do not think about looking for alternatives to other mobile banking. The aim of this research is to test whether service quality and customer satisfaction have an influence on BCA Mobile customer loyalty in Bandar Lampung City. This research uses a survey method by distributing questionnaires to 90 respondents via Google Form. The analytical method used is simple regression using the partial test (t test) and Sobel test with the SPSS 25 application. The results of the research show that the service quality variable and customer satisfaction variable have an influence on the BCA Mobile customer loyalty variable in Bandar Lampung City.</p> Muhammad Rusdiansyah, Driya Wiryawan, Mudji Rachmat Ramelan Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/442 Sun, 13 Oct 2024 00:00:00 +0000 The Influence of Human Resource Development, Leadership Style, and Competence on the Performance of the Mediating Role of Service Quality https://lpppipublishing.com/index.php/ijessm/article/view/455 <table width="567"> <tbody> <tr> <td width="435"> <p>This study aimed to determine the effect of HR Development, Competence, and Leadership Style on Service Quality and teacher performance at SMP and SMA IT AL Utsmani Bangkinang. A questionnaire is used to collect data in this research. The population in this study were all teachers at SMP and SMA IT AL Utsmanai Bangkinang with 81 teachers. The sample of this study used the census method with PLS 3.0 Structural Equation Modeling (SEM) analysis. The results showed that HR development had a positive and insignificant effect on Service Quality. The results showed that HR development had a positive and insignificant effect on Service Quality, Competence had a positive and significant effect on Service Quality, Leadership Style had a positive and significant effect on Service Quality, and Human Resources Development had a positive and significant effect on performance.</p> </td> </tr> </tbody> </table> Aryadi Aryadi, Hidayat Hidayat, Wahyu Febri Ramadhan Sudirman Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/455 Sun, 27 Oct 2024 00:00:00 +0000 PwC Involved in Evergrande Financial Scandal: An Ethical Crisis for the Auditing Profession? (Paper Retreat) https://lpppipublishing.com/index.php/ijessm/article/view/450 <p>(Paper Retreat)</p> Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/450 Tue, 29 Oct 2024 00:00:00 +0000 Building Inclusive Collaboration: The Impact of Sourcing Channel and Gender on Employee Performance Through Right Placement https://lpppipublishing.com/index.php/ijessm/article/view/438 <p>This research analyzes how Recruitment Channel and Gender affect Employee Performance with Placement as an intervening variable. This study used a quantitative method design with 34 saturated samples taken from PT. SJI Surabaya, Indonesia. The data collection in this study was primary data, and the instrument used was a self-administered questionnaire addressed to 34 respondents of PT SJI Surabaya, Indonesia, consisting of 4 variables, namely recruitment channel, gender, placement, and employee performance. Data analyses used SEM SmartPLS-3. The results indicate that gender is not a direct determinant of employees' performance, but it affects placement considerably. Placement influences performance significantly and thus might be an intervening variable in the performance-gender relationship. Recruitment channels do not significantly influence either employee performance or placement. Strong points of this study include the application of Organizational Psychology theory to understand the relation of variables, thus giving a sound conceptual framework in the context of the Indonesian Industry. This is a study that will try to provide insight for companies in managing gender diversity and the recruitment process. Results from the present study have highlighted placement into jobs, which should take into consideration the individual characteristics and demands of a particular job and vice versa, while implementing diversity and inclusion management will create a favorable working environment that actually enhances employee performance.</p> Titis Tatasari Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/438 Tue, 29 Oct 2024 00:00:00 +0000 Change Management Strategy in Improving Teacher Performance in Junior High Schools in Sintang District https://lpppipublishing.com/index.php/ijessm/article/view/446 <p>The objective of this research is to determine the most effective change management strategies for enhancing the performance of educators in junior high schools throughout the Sintang District. Educational institutions, such as junior high schools, are confronted with the demands of a dynamic work environment, as well as technological and social changes. Interviews, documentation, and observations are employed in this qualitative descriptive research to gather data from school principals and instructors regarding the modifications implemented. The research findings indicate that educators' performance is enhanced by the implementation of a change management strategy that adheres to John P. Kotter's model, which involves three stages: terminating outdated policies, initiating change, and implementing new policies. Classroom management, learning methods, student assessment, and educational vision and mission are among the modifications. The successful implementation of new policies requires the active participation of all members of educational institutions, as well as effective communication and strong leadership. It is the conclusion of this investigation that effective change management strategies not only enhance the performance of educators but also equip schools to confront future educational obstacles.</p> Agusnani Agusnani, Natalia Hastuti, Putra Gunawan, Usman  Radiana Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/446 Tue, 29 Oct 2024 00:00:00 +0000 Analysis of The Influence of State Income and State Expenditure on Tax Revenue in Indonesia 2001-2023 From the Perspective of Islamic Economics https://lpppipublishing.com/index.php/ijessm/article/view/457 <p>Taxes are one of the sources of state revenue for financing state expenditure. When tax revenue decline, governments often face an urgent need to maintain social and economic stability. In Indonesia in 2020 the ratio of state revenue from taxes fell by 1.5% from the previous year. So if fluctuations in tax revenue and an increase in state spending lead to a high budget deficit, and the government needs to find others sources of financing, such as loans to cover the financing shortfall. The type of research used is quantitative. The method used in this study is the Error Correction Model (ECM). The data used is secondary data published by the Ministry of Finance with the type of time series data in the year of observation, namely 2001-2023 in the State of Indonesia. Testing was carried out with the help of the Eviews 10 software application. The results of this study shows that only the state revenue variable has a significant effect on tax revenue in the long term and short term, while the state expenditure variable does not have a significant effect on tax revenue in the long term and in the short term.</p> Dian Siti Wahyuni, Ersi Sisdianto, Muhammad Yusuf Bahtiar Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/457 Tue, 29 Oct 2024 00:00:00 +0000 Implementation of Good Governance in Development Planning in BAPPEDA Barru District https://lpppipublishing.com/index.php/ijessm/article/view/479 <p>The results of this study indicate that the implementation of good governance refers to the three principles of good governance, namely yhe principle of accountability, the principle of transparency with future development planning including long-term regional plans, regional medium-term plans, and local goverment work plans involving all stakeholders. However, several inhibiting factors are still faced, including (1) sectoral ego (2) lack of quality human resources (3)invalid data (4) changing regulations.</p> A. Pananrangi M Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/479 Fri, 15 Nov 2024 00:00:00 +0000 Human Resource Planning Strategy to Improve the Quality of Online Library Management Information Systems (E-Libraries) of Higher Education in the Industrial Era 5.0 https://lpppipublishing.com/index.php/ijessm/article/view/463 <p>Library management information systems in universities are essential for managing e-libraries in universities. The world of education will face one of the challenges after 2030: the use of information technology or robotics in various sectors of human life, one of which is university libraries. This research was conducted using a literature approach by collecting data from various relevant theoretical sources about human resource management and higher education management information systems in the context of university library human resource planning strategies. This article delves into the practical application of library human resource planning strategies in universities. It discusses the formulation of university library human resource planning and the development of human resources in the era of Society 5.0. Furthermore, it explores the challenges and opportunities in implementing these strategies, such as change management, adaptive higher education management information system policies, and the development of librarians' professionalism in the era of society 5.0. This study uses a literature approach by collecting data from relevant theoretical sources about library human resource management and higher education management information systems in the educational context of university library human resource planning strategies. Data is analyzed through systematic literature synthesis to identify university library human resource planning strategies that can improve the quality of management e-library in the era of Society 5.0. In this era, adaptive and technology-oriented human resource management strategies are the key to improving the quality of university e-library management.</p> Tuti Nurhaningsih Santoso, Arita Marini, Rihlah Nur Aulia Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/463 Fri, 15 Nov 2024 00:00:00 +0000 The Influence of Attitude, Subjective Norms, and Behavioral Control on the Purchase Intentions of Maybelline Cosmetics in Bandar Lampung https://lpppipublishing.com/index.php/ijessm/article/view/475 <p>This study examines the influence of attitude, subjective norm, and perceived behavioral control on the purchase intention of Maybelline cosmetic products in Bandar Lampung. Using a descriptive quantitative approach, data was collected through surveys and interviews with Maybelline users in Bandar Lampung. The findings indicate that all three factors—attitude, subjective norm, and perceived behavioral control—positively and significantly affect consumers' purchase intentions. Consumers’ attitudes towards Maybelline are shaped by product quality, innovation, and its ability to meet beauty needs. Subjective norms, influenced by social factors such as recommendations from friends and influencers, also drive purchase decisions. Furthermore, behavioral control, based on consumers’ perception of their ability to afford and use Maybelline products, plays a critical role in their purchasing decisions. The study suggests that Maybelline can enhance its market position by focusing on sustainability, promoting transparent reviews, and offering affordable product bundles. Collaborations with influencers and popular figures can also strengthen emotional connections with consumers and further encourage purchase intentions. The research provides valuable insights into how attitude, social influence, and perceived control impact consumer behavior, offering practical implications for marketers in the cosmetics industry.</p> Putri Ayu Agustini, Roslina Roslina Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/475 Fri, 15 Nov 2024 00:00:00 +0000 Implementation of the 2013 Curriculum in Integrated Thematic Learning in Elementary Schools: Strategies, Challenges, and its Impact on Learning https://lpppipublishing.com/index.php/ijessm/article/view/480 <p>Education is the process of imparting knowledge, character development, and producing a more harmonious social order and way of life, including through the development of students' intellectual capital, skills, and intellectual development. One of the innovations brought by the introduction of the 2013 curriculum is the integrative theme learning model. To provide meaningful educational experiences to students, integrative thematic learning connects various disciplines and materials through themes. The 2013 curriculum states that in order to place students as the center of the learning process, teachers must play an active role as facilitators and motivators of learning. This article aims to explain how the 2013 curriculum is applied to integrative thematic learning, and its impact on the teaching and learning process in elementary schools. The implementation of the curriculum in integrative thematic learning shows several challenges, such as difficulties in determining assessment or evaluation criteria for students, teachers' lack of understanding in compiling thematic integrative lesson plans, limited teaching aids, and the use of traditional learning methods that are less varied. The proposed solution is training and education for teachers, principals, and supervisors to acquire skills and knowledge in implementing the curriculum according to students' needs. By implementing a variety of learning methods, it is hoped that it can increase student motivation and independence in the learning process.</p> Putu Eka Lestari, Yusni Arni Yusuf, Yuliani Rahayu Ningsih, Lyra Guswita Almuhsona, Indah Larasati Kusuma Ningrum Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/480 Fri, 15 Nov 2024 00:00:00 +0000 Analysis of Expense Recording Reports in MSMEs in the Pangkalan Mahsyur Subdistrict https://lpppipublishing.com/index.php/ijessm/article/view/477 <table width="567"> <tbody> <tr> <td width="435"> <p>Micro, Small, and Medium Enterprises (MSMEs) are essential to Indonesia’s economy, contributing over 60% to the national GDP and employing approximately 97% of the workforce. Despite their significance, many MSMEs struggle with effective financial management, particularly in terms of expense and cost reporting. Common challenges include a lack of accounting knowledge and limited access to technology, which impact the accuracy and efficiency of financial documentation.This study explores expense recording practices among MSMEs in the Pangkalan Mahsyur District, aiming to identify practical solutions to improve financial recording. Accurate expense documentation provides significant benefits for MSMEs, including better cost control, performance assessment, tax compliance, and the potential to attract investors or access financial loans. These advantages collectively contribute to the sustainable growth and resilience of MSMEs, allowing them to compete more effectively in the market.To overcome these record-keeping challenges, MSMEs can gain from ongoing education and training focused on basic accounting principles. This approach can be complemented by adopting accounting software or consulting services that cater specifically to their needs. By increasing financial literacy and leveraging relevant technologies, MSMEs can enhance their financial management practices, creating a foundation for improved operational efficiency, strategic planning, and future growth opportunities. Through these efforts, MSMEs can build a more robust financial infrastructure, ensuring they continue to thrive in Indonesia’s dynamic economy.</p> </td> </tr> </tbody> </table> Khairil Ihsan, Nurlaila Nurlaila Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/477 Sun, 01 Dec 2024 00:00:00 +0000 The Influence of Halal Lifestyle, Halal Knowledge and Promotion on Rabbani Brand Purchasing Decisions https://lpppipublishing.com/index.php/ijessm/article/view/501 <table width="567"> <tbody> <tr> <td width="435"> <p>This study aims to determine and analyze the influence of halal lifestyle, halal knowledge and promotion on purchasing decisions of Rabbani Brand (Study on Rabbani Consumers in Medan City). This study uses a quantitative method, with an associative approach. The number of samples in this study was 92 respondents, namely consumers of Rabbani Medan Store). The data source used in this study is primary data obtained by distributing questionnaires to respondents. Data analysis techniques in this study are data quality testing, classical assumption testing, multiple linear regression analysis and hypothesis testing carried out using SPSS software version 25. The results of the study indicate that Halal Lifestyle partially has a positive and significant effect on Consumer Purchasing Decisions at Rabbani Medan Store in 2024. This is evidenced by the t-count value of 3.430 which is greater than the t-table of 1.662 and has a significant figure of 0.001 &lt;0.05. Halal Knowledge partially influences Consumer Purchasing Decisions at Rabbani Medan Store in 2024. This is evidenced by the t-count value of 3.040 which is greater than the t-table of 1.662 and has a significant figure of 0.003 &lt;0.05. Promotion partially influences Consumer Purchasing Decisions at Rabbani Medan Store in 2024. This is evidenced by the t-value of 2.922, which is greater than the t-table of 1.662 and has a significant figure of 0.004 &lt;0.05. The results of the study indicate that Promotion is classified as very satisfying consumer expectations, because the promotions offered are very affordable for consumers who have a limited shopping budget. Halal Lifestyle, Halal Knowledge and Promotion simultaneously have a positive and significant effect on Consumer Purchasing Decisions at Rabbani Medan Store in 2024. This is evidenced by the F-value of 29.860, which is greater than the F-table of 2.01 and has a significant figure of 0.00 &lt;0.05. Based on the results of the determination coefficient test (Adjust R Square), it is known that the Halal Lifestyle, Halal Knowledge and Promotion variables can explain the level of Consumer Purchasing Decisions by 48.8%. While the rest (51.2%) can be explained by other factors not examined in this study.</p> </td> </tr> </tbody> </table> Muhammad Yamin, Alim Murtani Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/501 Sun, 01 Dec 2024 00:00:00 +0000 The Impact of Discount Framing on Purchase Intention with Brand Reputation as a Mediator: A Study on Shopee E-Commerce https://lpppipublishing.com/index.php/ijessm/article/view/491 <p>This study aims to examine the impact of discount framing on brand reputation and consumer purchase intention within the Shopee marketplace. Purchase intention, a crucial determinant of consumer decisions, is shaped by various individual factors and online platform experiences. Data were gathered via surveys and questionnaires from respondents with prior Shopee shopping experience. The analysis employed structural equation modeling and the Sobel test using SPSS software to explore the mediating role of brand reputation in the relationship between discount framing and purchase intention. The results reveal that discount framing significantly and positively influences both brand reputation and purchase intention. Furthermore, brand reputation was found to strengthen the link between discount framing and purchase intention, indicating that a positive brand reputation enhances the effectiveness of discount strategies in attracting consumers. These findings offer valuable insights for businesses to design more impactful marketing strategies, especially regarding discount management and brand reputation, ultimately contributing to improved customer satisfaction and business competitiveness.</p> Putri Tarmizi, Roslina Roslina, Nurul Husna Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/491 Sun, 01 Dec 2024 00:00:00 +0000 Inclusive Curriculum Based on Islamic Values in Building Independent Character in Children with Special Needs https://lpppipublishing.com/index.php/ijessm/article/view/490 <p>This study aims to analyze the inclusive curriculum in developing independent character in the aspects of <em>aqidah</em>, worship (<em>ibadah</em>), and noble character (<em>akhlak mulia</em>) for individuals with special needs. Children with special needs require a learning approach that is effectively integrated with the community. This integration is crucial not only for their ability to interact with their surroundings but also for acquiring essential life skills and reaching their optimal potential. The study adopts a descriptive qualitative approach. The findings reveal that the inclusive curriculum at SPS Permata Probolinggo emphasizes the development of independent character in students with special needs through the application of Islamic values, including <em>aqidah</em>, <em>ibadah</em>, and <em>akhlak mulia</em>. The curriculum is designed based on national education laws and adapted to meet the needs of students, aiming to enhance their cognitive, socio-emotional abilities, and life skills. Learning is conducted using a "one-to-one" method, which is gradually transitioned into a classroom setting to train students in socialization and collaboration skills.</p> Devy Habibi Muhammad, Khozin Khozin, M. Nurul Humaidi Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/490 Sun, 01 Dec 2024 00:00:00 +0000 Disaster Mitigation Knowledge Based on Local Wisdom Integration in Elementary Schools https://lpppipublishing.com/index.php/ijessm/article/view/502 <p>Elementary schools as a basic education environment have limited knowledge and understanding of disaster preparedness, both among students, teachers, and the surrounding community. The lack of effective educational strategies, especially in integrating local knowledge and traditional wisdom, is a major obstacle in preparing elementary schools to face disasters. This study aims to describe and analyze the forms of knowledge obtained from disaster preparedness education based on local wisdom integration for elementary schools. This study uses a qualitative case study method, where participants are selected from various stakeholders involved in elementary education and disaster preparedness. The results of the study indicate that various types of disaster preparedness education knowledge have been identified, including basic knowledge, specific disaster preparedness knowledge, local wisdom knowledge, emergency response and evacuation knowledge, environmental knowledge and prevention, and social knowledge and cooperation. Understanding disaster mitigation can influence students' attitudes and behaviors in facing disasters, so that by providing elementary school students with comprehensive and contextual knowledge about disaster mitigation, equipping them with important and wiser life skills.</p> Wiwik Lestari, Suwanto Suwanto Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/502 Sun, 01 Dec 2024 00:00:00 +0000 Efforts to Improve Numeracy Literacy Skills of Grade V Students of Elementary School 067694 Medan Through Differentiated Learning https://lpppipublishing.com/index.php/ijessm/article/view/503 <p>Improving the Numeracy Literacy Skills of Grade V students at SD 067694 Medan is the main objective of this Classroom Action Research. Some high-class students still have difficulty in using mathematical symbols, difficulty interpreting existing data, and making decisions from the analysis they have done. Several efforts have been made such as reading books 15 minutes before entering class, but the results have not been significant in students' numeracy literacy skills. So it is necessary to focus more on smaller subjects in this case the class, and class V was chosen because it does not interfere with the program and for preparation for graduation later. The instruments used in this PTK consist of numeracy literacy test instruments, student activity observation sheets and interviews. The first action taken is to apply differentiated learning based on students' learning styles (Audio, Visual, and kinesthetic), obstacles found in cycle I related to the devices used and students' inflexibility in participating in group learning. In Cycle II, adjusting the condition of the device, and adjusting the number of learning media used. Of the four indicators of numeracy literacy that have increased, the indicator that appears to have a significant increase is the indicator of drawing conclusions. After the actions of cycle I and cycle II were carried out, the students' conclusions were more argumentative and provided quite appropriate reasons. Then, when viewed from the students' learning styles, the activities carried out by students in cycle II were more focused than in cycle I. However, from both cycles, students with a kinesthetic learning style in each learning activity were increasingly active, when participating in learning with learning media.</p> Suwanto Suwanto, Sujoko Waluyo, Siti Indriyani Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/503 Sun, 01 Dec 2024 00:00:00 +0000 The Impact of Digitalization on Work Patterns and the Protection of Workers' Rights: a Study of Labor Law in the Banking Sector https://lpppipublishing.com/index.php/ijessm/article/view/499 <p>Digitalization has revolutionized the banking sector by improving efficiency and productivity through the adoption of information technology. While digitalization offers convenience, it also poses new challenges for workers, especially in relation to the reduction of traditional jobs and the need for higher digital skills. This study aims to analyze the impact of digitalization on work patterns and workers' rights in the banking sector, with a focus on time flexibility, outsourcing, and the reduction of manual labor. In addition, the study will analyze existing labor law policies to assess the extent to which they are able to protect workers' rights in the face of these rapid changes. The approach used is qualitative with a descriptive method. Data is analysed using thematic analysis techniques, as well as using a normative-empirical legal approach to assess the relevance of labour policies in the context of digitalization. Validation is done through source triangulation by comparing the findings of this research with previous studies. The results show that digital transformation in the banking sector is changing work patterns with a hybrid model, decreasing the need for manual labor, and increasing the demand for digital skills. The use of outsourced labor is also increasing, but raises worker protection issues. Existing labor regulations need to be updated to respond to these new challenges and ensure the protection of workers' rights.</p> Zikri Habibi Djunaidi, Nikmah Dalimunthe Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/499 Sun, 08 Dec 2024 00:00:00 +0000 Market Reaction to the 2024 Election Results: Prabowo-Gibran's Presidential Announcement https://lpppipublishing.com/index.php/ijessm/article/view/496 <p>This study examines the capital market's reaction to the announcement of Prabowo-Gibran’s victory in the 2024 Indonesian presidential election by the General Elections Commission (KPU) using event study methodology. The research focuses on abnormal returns, trading volume activity (TVA), and security return variability (SRV) of companies listed in the LQ-45 index. Data was collected for an event window spanning five days before and after the announcement. The results show no significant changes in abnormal returns, indicating that the market had already priced in the expected outcome prior to the official announcement. Trading volume activity increased slightly but this change was also not statistically significant,suggesting that the announcement did not introduce substantial new information. Similarly, SRV decreased slightly but not significantly, pointing to a relatively stable market reaction. The findings align with the Efficient Market Hypothesis, suggesting that the market had already absorbed the election outcome based on early survey data. These results contrast with previous studies that identified significant market reactions to political events, highlighting the unique nature of investor behavior in this particular event.</p> Arif Ainun Na’im, Sri Hasnawati Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/496 Sun, 08 Dec 2024 00:00:00 +0000 The Urgency of Ummi Method Tahsin Teachers to Improve the Quality of Al-Qur'an Reading for Students https://lpppipublishing.com/index.php/ijessm/article/view/511 <p>This research discusses the Urgency of Ummi Method Tahsin Teachers in Improving the Quality of Al-Qur'an Reading for Students. The Ummi method is a method of memorizing the Al-Qur'an quickly and accurately in recitation. The Ummi method is an approach developed to facilitate the process of learning the Al-Qur'an. This method is designed by considering students' basic abilities and placing emphasis on correct pronunciation in accordance with tajwid rules. The role of the tahsin teacher is very crucial in implementing the Ummi method. The method used in this research is a qualitative method, by interviewing relevant sources and also making observations at the destination. And the results obtained from this research are that tahsin teachers using the Ummi Method have great urgency in improving the quality of students' reading of the Al-Qur'an. This method helps students understand and master the rules of recitation in a systematic and easily accepted way. Although there are several challenges, such as time constraints and variations in student abilities. Therefore, the presence of trained and competent tahsin teachers is very important in efforts to improve the quality of Al-Qur'an reading among students.</p> Salsabila Erliani, Icha Natasya Aulia, Zahra Jannah, Wardah Kholilah Tanjung, Rizki Akmalia Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/511 Sun, 08 Dec 2024 00:00:00 +0000 The Impact of Cloud Computing on the Growth of Technology Startups https://lpppipublishing.com/index.php/ijessm/article/view/523 <p>This study focuses on the Impact of Cloud Computing on the Growth of Technology Startups. Using the Systematic Literature Review (SLR) approach, this study analyzed 95 articles from various academic sources such as Google Scholar. The collected data was extracted using tools such as Publish or Perish. to filter articles relevant to this topic. The results of the study indicate that the adoption of cloud computing provides the flexibility and scalability that are much needed by startups to face market dynamics. In addition, cloud-based services enable better collaboration and accelerate product time-to-market. This study highlights the importance of an effective cloud computing implementation strategy to maximize its positive impact on the growth of technology startups.</p> Fadhly Alfallah, Jhon Veri Copyright (c) 2024 International Journal Of Education, Social Studies, And Management (IJESSM) https://creativecommons.org/licenses/by/4.0 https://lpppipublishing.com/index.php/ijessm/article/view/523 Thu, 19 Dec 2024 00:00:00 +0000